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The tailor Sam Lambert shows off his rude boy style.

 

 

 

 

 

 

 

This summer, Somerset House is hosting the “Return of the Rudeboy,” an original exhibition curated by photographer and filmmaker Dean Chalkley and creative director Harris Elliott. Over the course of the past year the duo photographed over 60 sharply dressed individuals from across the UK, all of whom embody the essence of what it is to be a Rudeboy in the 21st century. The exhibition will be an immersive experience taking visitors into the worlds of today’s Rudeboys, showcasing the sartorial subculture through a series of portraits, installations and set pieces.

Photographs and set pieces will be on sale along with bespoke hand-bound books featuring the images on show in the exhibition.  Clothing and accessories inspired by Rudeboys will also be available.

The show runs from 13 June to 25 August 2014 and admission is free